Ignite FB Tracking PixelStaging Uh-Oh’s to Avoid - Joe Kolak
Staging Uh-Oh’s to Avoid

by Joe Kolak 03/24/2019

Preparing your house to sell can mean different things in different markets. You want your home to be competitively priced and attractive to the buyer, so you put some extra effort into staging and end up with no takers. What happened?

Despite what you see in decorator magazines and on television, sometimes less is more, way more when it comes to staging your home.

Here are some areas to watch out for when following staging “advice.”

  • Over the years, real estate agents have shared the notion that freshly baked cookies or bread evoke a warm and welcoming atmosphere. But unless you're offering the treats to share, leave the baking to the shop down the street. The idea has run its course and appears to be just what it is—a sales tactic that might backfire on you.
  • In the same vein, don't light scented candles all over the place. What seems delightful to you may be overpowering to your potential buyer. They may be wondering just what you're trying to cover up. Instead, open the windows and air it out. Or use an odor-removing spray with a "fresh" or "linen" scent.
  • Don’t cover the windows. Don’t buy new blinds, new drapes, new valances, or sheers. Just don’t! Your windows should be as lightly-dressed as possible. Remove or pull up shades to let the dazzling sunlight stream through the clean glass. Chances are, your buyer has different taste from you, so spending money on new window coverings would be a lose-lose!
  • Leave the music and television off. Since you don't know your buyer's taste in music any more than you know their taste in candles, allow the home's everyday sounds to become music to the buyers' ears.
  • Don’t decorate every surface. It’s easy to do when using magazines or home décor shows as your guide, but savvy buyers want to see the nitty-gritty surfaces. They want to know what they’re buying, and not worry about what you’re covering up with all that stuff.
  • During holidays or events, don’t overdo the celebratory decorations. These become distractions and may turn off your buyers.
  • If you've painted a room a deep shade of red or purple, consider painting it light and bright before your open house. Regardless of how popular they are in theory, homes with darker shades don't sell as quickly as lighter hues.• Don't leave family portraits and very personal items hanging on walls or filling display spaces. You want the buyers to imagine themselves there, not to see you.

When staging your home for sale, opt for less, not more. Less furniture, fewer window coverings, and limited décor give your home its best chance. For more ideas on home staging, talk to your local real estate agent.

About the Author

Author
Joe Kolak

I grew up in Wisconsin, the son of an elementary school principal and the best stay at home mom ever. With that background, I bring Midwest work ethic and values into whatever I do.

I’ve owned a few businesses over my lifetime, and have also been part of a fortune 500 company. I’ve lived in Colorado, Wisconsin, Minnesota, and now Florida. When I'm not working, you might find me skydiving, scuba diving, snow skiing, Harley riding, traveling, or boating down in the beautiful Florida keys. I’ve spent the last twenty years with the girl of my dreams, and we’ve been down here enjoying everything the Jax beaches have to offer together since 2005. We’ve peddled our bicycles all around the beaches looking at real estate, watching the evolution of the beaches, and have even collected a few properties along the way.

If you’re looking for a Realtor with experience at the beaches, give me a call. Moving here from up North, welcome! Give me a call when you’re in town, I’ll give you a tour. Selling your home here? Give me a call, I have the marketing plan. The one thing my past has taught me, all success comes from customer service, period. I won’t leave you in the dark. I’m in one of the top producing offices in Northeast Florida, surrounded by professionals willing to do whatever it takes to make your real estate transaction as pain free as possible. Give me a call, I would love to help you accomplish your goals.